What we owe young professionals

In this month's issue of The Long View, consultant and guest columnist Regan Brown identifies the emerging needs of young professionals in the nonprofit development field and what senior level managers can do to nurture this human resource.

What's incredible is that the situation Regan identifies is one that mirrors my own experience entering the field two decades ago! Even Regan begins her article by mentioning her own first employer who was "tough."

Exactly what is the common thread here that threatens the talent and energy of yet another generation of inspired professionals? More importantly, how can we stand by and let it happen?

To read Regan's article, click here and go to Free Resources to find the article, Young Professionals: Can't live with them - can't have a future without them..

Today's entry-level professionals are not like ones in the past. These have options, other ideas, and are very well connected. They can also start their own organizatons if frustration levels get high enough. Further, their talent and passion is needed in every community and that need increases every week.

If you are fortunate to have young professional talent on your staff, take care of them. Notice Regan's reference to "your boring data entry tasks...". Take more care of your young talent to be sure they understand the big picture of what your organization does. Check the article for insights and tips.

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